摘要： 在确定消费者合同的法律适用时，如何体现对消费者的保护，欧美给出了不同的模式，欧洲把消费者合同法律适用作为意思自治的一个例外，单独做出规定；而美国则把它作为普通合同，通过“公共秩序”达到保护消费者的目的。两种模式立足本土，各有千秋。我国新实施的《涉外民事关系法律适用法》也给出了一种保护模式，即以适用消费者经常居所地法作为基本原则，同时承认消费者单方的选择。我国的模式先进性和开放性并存，但也存在需进一步完善的地方。应界定“消费者合同”，这关系到条款适用的范围。为了防止消费者利益受到损害，可以通过“消费者经常居所地的强制性规定”加以限制。

关键词: 消费者合同, 法律适用, 消费者保护模式

Abstract: When determining the law application of consumer contract, the consumer protection must be taken into ac-count. Europe and U. S. have different protection modes. In Europe, as an exception to party autonomy, con-sumer contract has special provisions related to application of law. In U. S．，consumer contract is treated as anordinary contract and the goal of protecting consumers was achieved through the “public order”．Two models bothhave their strengths and weaknesses. The Law of the Application of Law for Foreign-related Civil Relations of the People's Republic of China also provides a new protection mode，that is, consumer contract shall apply the lawof habitual residence. Under the basic principle, unilateral choice of consumers is recognized at the same time.The mode is coexistence of advance and openness, but also needs to be further improved. The“ consumer's con-tract” should be defined, which relates to the scope of application of the law. In order to prevent damage to theinterests of consumer, it is necessary to apply the mandatory rules of consumer's habitual residence.

Key words: Consumer Contract, Applicable law, Protection Mode of Consumer